Birch Realty is committed to protecting your privacy and developing
technology that gives you the most powerful and safe online experience. This
Statement of Privacy applies to the Birch Realty Web
site and governs data collection and usage. By using the Birch Realty
website, you consent to the data practices described in this statement.
Collection of your Personal Information
Birch Realty collects personally
identifiable information, such as your e-mail address, name, home or work
address or telephone number. Birch Realty also collects anonymous
demographic information, which is not unique to you, such as your ZIP code,
age, gender, preferences, interests and favorites.
There is also information about your computer hardware and
software that is automatically collected by Birch Realty. This information
can include: your IP address, browser type, domain names, access times and
referring Web site addresses. This information is used by Birch Realty for
the operation of the service, to maintain quality of the service, and to
provide general statistics regarding use of the Birch Realty Web site.
Please keep in mind that if you directly disclose personally identifiable
information or personally sensitive data through Birch Realty public
message boards, this information may be collected and used by others. Note:
Birch Realty does not read any of your private online communications.
Birch Realty encourages you to review the privacy statements of Web sites
you choose to link to from Birch Realty so that you can understand how
those Web sites collect, use and share your information. Birch Realty is
not responsible for the privacy statements or other content on Web sites
outside of the Birch Realty and Birch Realty family of Web sites.
Use of your Personal Information
Birch Realty collects and uses your personal
information to operate the Birch Realty Web site and deliver the services
you have requested. Birch Realty also uses your personally identifiable
information to inform you of other products or services available from
Birch Realty and its affiliates. Birch Realty may also contact you
via surveys to conduct research about your opinion of current services or of
potential new services that may be offered.
Birch Realty does not sell,
rent or lease its customer lists to third parties. Birch Realty may, from
time to time, contact you on behalf of external business partners about a
particular offering that may be of interest to you. In those cases, your unique
personally identifiable information (e-mail, name, address, telephone number)
is not transferred to the third party. In addition, Birch Realty may share
data with trusted partners to help us perform statistical analysis, send you
email or postal mail, provide customer support, or arrange for deliveries. All
such third parties are prohibited from using your personal information except
to provide these services to Birch Realty, and they are required to
maintain the confidentiality of your information.
Birch Realty does not
use or disclose sensitive personal information, such as race, religion, or
political affiliations, without your explicit consent.
Birch Realty keeps
track of the Web sites and pages our customers visit within Birch Realty,
in order to determine what Birch Realty services are the most popular.
This data is used to deliver customized content and advertising within
Birch Realty to customers whose behavior indicates that they are
interested in a particular subject area.
Birch Realty Web sites will
disclose your personal information, without notice, only if required to do so
by law or in the good faith belief that such action is necessary to: (a)
conform to the edicts of the law or comply with legal process served on
Birch Realty or the site; (b) protect and defend the rights or property of
Birch Realty; and, (c) act under exigent circumstances to protect the
personal safety of users of Birch Realty, or the public.
Use of Cookies
The Birch Realty Web site use "cookies" to help you personalize your
online experience. A cookie is a text file that is placed on your hard disk by
a Web page server. Cookies cannot be used to run programs or deliver viruses to
your computer. Cookies are uniquely assigned to you, and can only be read by a
web server in the domain that issued the cookie to you.
One of the primary
purposes of cookies is to provide a convenience feature to save you time. The
purpose of a cookie is to tell the Web server that you have returned to a
specific page. For example, if you personalize Birch Realty pages, or
register with Birch Realty site or services, a cookie helps
Birch Realty to recall your specific information on subsequent visits.
This simplifies the process of recording your personal information, such as
billing addresses, shipping addresses, and so on. When you return to the same
Birch Realty Web site, the information you previously provided can be
retrieved, so you can easily use the Birch Realty features that you
customized.
You have the ability to accept or decline cookies. Most Web
browsers automatically accept cookies, but you can usually modify your browser
setting to decline cookies if you prefer. If you choose to decline cookies, you
may not be able to fully experience the interactive features of the
Birch Realty services or Web sites you visit.
Security of your Personal Information
Birch Realty secures your personal information from
unauthorized access, use or disclosure. Birch Realty secures the
personally identifiable information you provide on computer servers in a
controlled, secure environment, protected from unauthorized access, use or
disclosure. When personal information (such as a credit card number) is
transmitted to other Web sites, it is protected through the use of encryption,
such as the Secure Socket Layer (SSL) protocol.
Changes to this Statement
Birch Realty will occasionally update this Statement of Privacy to reflect
company and customer feedback. Birch Realty encourages you to periodically
review this Statement to be informed of how Birch Realty is protecting
your information.
Contact Information
Birch Realty welcomes your comments
regarding this Statement of Privacy. If you believe that Birch Realty has
not adhered to this Statement, please contact Birch Realty at
efowlkes@awecomm.com. We
will use commercially reasonable efforts to promptly determine and remedy the
problem.